As a little kid I always found makeup fascinating. I loved the colors and playfulness of it. Putting on makeup gave me the courage to think that I could express my creative side without judgment. That it was ok to show a part of my personality that was hidden inside me. It was never a mask, but instead, a way to paint my emotions on a canvas to show how I felt inside.
Every gentle stroke of a brush, soft touch of a sponge, caress of my fingers on my face, and the thoughtful application was a routine of self-care. The glow, warm colors, and feeling of happiness all expressed through a look.
I wasn't aware of the subconscious effect makeup had on me because anything makeup related was frowned upon. Growing up in the Indian culture, the emphasis was ALWAYS on academic education (though I secretly wished it was an education about using beauty products).
I will never forget the days when I would literally save every penny I had for weeks, walk miles to the nearest store, just to buy one lipstick, eyeshadow, or eyeliner. It would only be worn in private, for a few minutes in the bathroom, because wearing makeup was unacceptable in my family.
Makeup's influence on beauty was seen in a negative light and it made me wonder if my passion was somewhat offensive. It made me question if I was being disrespectful to myself and my family by not focusing on things considered as esteemed in our community. Granted these seem like extreme emotions now, but as a young teenager, it's easy to be influenced and become susceptible to the ways of the world.
Looking back at those bittersweet memories, I'm happy to say these memories have evolved into something positive and powerful: a resilient, a sign of unapologetic courage. The courage to do something for me because I truly loved it, instead of being swayed by shame, expectations, and values set by society.
Now in my 40s, I'm able to authentically express and understand what it means to be the “true you”. It has been a long self-realization journey towards courage for embracing and embarking on my passion.
Beauty products have become a self-care tool. When combined with affirmations or positivity themed messages while doing a beauty routine, they can also become a powerful mindset tool.
Creating “Dream With Intent”, has allowed me to boldly step out and break those imaginary shackles I had placed on myself. It has become a way to step out of my comfort zone without judgment, learn without restrictions, and most importantly a place to share tips, tricks, and tutorials about beauty and DIY products.
Join this community and see it what it means to “be you, be true” and accept the beautiful soul within you.